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Cadence Reporting

Cadence Reporting gives you full visibility into how your outreach is performing. From high-level stats across all cadence activity to detailed insights on individual contacts, you can track engagement and measure success at every stage.

By using Cadence Reporting, your team can see what’s working, identify areas to optimise, and make data-driven decisions to improve future outreach.

 

 

Why Cadence Reporting Matters

  • Track performance → Monitor opens, clicks, replies, and overall success rates.
  • Optimise messaging → See which steps generate the strongest engagement.
  • Understand contact journeys → View how individuals progress through cadences.
  • Prove ROI → Use measurable outcomes to demonstrate cadence impact.

 

 

Navigating Cadence Reporting

To access cadence reporting:

  1. Go to Cadences in the left-hand menu.
  2. Select the cadence you want to review.
  3. Click into the Results area — from here, you can access multiple reporting tabs.
  4.  

 

 

Reporting Tabs Explained

1. Results

  • Overview of all cadence steps.
  • See delivery status, opens, clicks, bounces, and replies.
  • Track overdue or pending actions.

2. View People

  • See a full list of contacts active in the cadence.
  • Check their status, owner, active step, and steps remaining.
  • Export contact lists if required.

3. Opens / Clicks

  • Detailed breakdown of which contacts opened or clicked your emails.
  • Monitor link engagement for CTAs.

4. Replies

  • Review all replies from cadence emails.
  • Track sentiment (positive/negative/neutral) to understand response quality.

5. Stats

  • High-level performance dashboard.
  • Metrics include:
    • Emails Sent
    • Delivered %
    • Opens %
    • Clicks %
    • Replies & Positive Replies %
    • Unsubscribes
    • Successes

 

 

Best Practices

  • Check Stats weekly to spot trends and optimise your sequences.
  • Use Opens/Clicks to refine subject lines and CTAs.
  • Prioritise follow-ups from positive replies for faster pipeline wins.
  • Duplicate successful cadences and adjust weaker ones.

 

 

FAQs

Does reporting update in real time?
Yes — stats update continuously as emails are sent and contacts engage.

Can I filter reporting by cadence owner or date?
Yes — use the Filters option to drill down by owner, status, cadence type, or date.

 

👉 With Cadence Reporting, you get the insights you need to continuously improve outreach and drive better results.


 

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